This event took place at the Information Law and Policy Centre at the Institute of Advanced Legal Studies on Monday, 5 February 2018.
Very interesting talk at @infolawcentre on emotion detection through predictive analytics and GDPR/ePrivacy, the idea of using consumer protection law in this context is intriguing
— Jennifer Cobbe (@jennifercobbe) February 5, 2018
Are data about emotions or emotion insights #personaldata or #sensitive PD @damicli @infolawcentre
— Edina Harbinja (@EdinaRl) February 5, 2018
Date
05 Feb 2018, 17:30 to 05 Feb 2018, 19:30
Venue
Institute of Advanced Legal Studies, 17 Russell Square, London WC1B 5DR
Speaker: Damian Clifford, KU Leuven Centre for IT and IP Law
Panel Discussants:
Dr Edina Harbinja, Senior Lecturer in Law, University of Hertfordshire.
Hamed Haddadi, Senior Lecturer (Associate Professor), Deputy Director of Research in the Dyson School of Design Engineering, and an Academic Fellow of the Data Science Institute in the Faculty of Engineering, Imperial College London.
Chair: Dr Nora Ni Loideain, Director and Lecturer in Law, Information Law and Policy Centre, Institute of Advanced Legal Studies
Description:
Emotions play a key role in decision making. Technological advancements are now rendering emotions detectable in real-time. Building on the granular insights provided by big data, such technological developments allow commercial entities to move beyond the targeting of behaviour in advertisements to the personalisation of services, interfaces and the other consumer-facing interactions, based on personal preferences, biases and emotion insights gleaned from the tracking of online activity and profiling and the emergence of ‘emphathic media’.